Visual identity for Groovy Burgers, a burger joint with Groovy soul.
Contact me:
chachacoa@gmail.comLet's talk!Less is more is a concept that can be applied to many things in life, not only design. Burgers are one of those things. Yo don't need tons of ingredients, you need the right ingredients of the most premium quality possible and that's what defines Groovy Burgers as your favourite burger joint. This brand is part of the Groovy universe.
A simple but premium product requires a simple but powerful approach, and that's why the core and essence of this identity system is just typography. Typography with a strong and tasty personality, paired with bright and fearless colours are the secret sauce that separates Groovy Burgers from the competition.