Tres Puntos Podcast

Branding - Creative Direction - Typography

Visual identity for Tres Puntos Podcast, a show created by three designer friends that explores all corners of the creative industry.

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THE PROJECT

Tres Puntos Podcast is a show created by three designer friends that tries to explore all corners of the creative industry, relying on the experience and mistakes of our hosts: Leo, Ricardo and Ali.

THE CONCEPT

The concept for the visual identity of the podcast stems from its very name 'Three Points', three points of view from three designers. For this reason we developed a geometric and modular icon created from three circles that form an eye. This, in turn, becomes a more complex version of itself, formed by three circles in outline, and, in its maximum form, three of these geometric modules are joined to show the three points of view of the hosts. Based on this dynamic identity, we created different versions of the logo, capable of adapting to all types of formats and sizes without compromising reading at any time.

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